2024 Archive : Gallo Balloon

Project Details

Fabric 1

Dye Sub Easy Stretch (9 oz Polyester)
Producer/Manufacturer: Fisher Textiles
Primary Use: Main Fabric

Design Company
NoCoast Originals

Fabrication Company
Lawrence Fabric & Metal Structures

Graphics Company
Lawrence Fabric & Metal Structures

Project Manager Company
Lawrence Fabric & Metal Structures

Installation Company
Lawrence Fabric & Metal Structures

Please describe the project specifications

Custom fabricated balloon structure measuring 120" diameter x 147" high with a 24.5” x 24.5" x 24.5" x 24.5" basket below. All frames are made of 1.25" diameter cold drawn tubing with snap button connections. The balloon frame is covered with red and white dye sub printed easy stretch with zipper closure and velcro attachment. The basket frame is also covered in dye sub and attaches to the balloon via ropes. The sign band is 139" diameter with tails approximately 84" pillowcased with dye sub printed Celtic Cloth with a zipper closure.

Fabricated three Photo Op Freestanding Units measuring 53” wide x 26.5” deep x 106” high. Vertical panels made of 1.25” diameter cold drawn aluminum tubing with snap button connections covered pillowcase style. Dye sub printed single sided with white back and zipper closure. The bottom of each unit is bent aluminum sheet painted white with a decal applied to the outside face. Each unit has a rope attached to the top of them that goes up to connect to the bottom of the balloon basket.

E & J Gallo is recognized as one of the leading global producers of world-class wines, spirits and other alcoholic beverages for every occasion. Their distribution and marketing of these products are in more than 100 countries around the globe. The client wanted a display in their lobby to promote the company’s pride in their international presence and their capability of serving joy around the world.

The unique design aspect of this interior display is the sheer size of the fabricated balloon and basket. In addition, the replication of a hot air balloon suspended in the air was a bit of a challenge to install. It was critical to ensure the fabric seams lined up with the frame members to make sure the unit hung properly balanced with the ribbon attached.

The client was very pleased with the unique eye-catching design, especially the size of the balloon structure which definitely stood out in their headquarters main lobby. The international theme content with the global graphics and messages on the photo op boards proved interesting to their visitors.

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