Eide Industries, Inc.

Project Details

Fabric 1

Serge Ferrari FT-381
Producer/Manufacturer: Serge Ferrari North America Inc.
Primary Use: Main Fabric

Architect Name
Tam Tran

Architect Company

Fabrication Name
Angela Juarez

Fabrication Company
Eide Industries, Inc.

Graphics Name
Ruben Rodriguez

Graphics Company
Eide Industries, Inc.

Project Manager Name
Rick McBride

Project Manager Company
Eide Industries, Inc.

Installation Name
Albert Soto

Installation Company
Eide Industries, Inc.

Please describe the project specifications

The 2100 Kettner & Hawthorne Project required an exterior mural facade to be fabricated and installed to complete the exterior motif of the one of the newest additions to San Diego's downtown harbor neighborhood. The building is an approximate 235,000 square foot facility consisting of a 6-story concrete office shell building with a 3-level, 149 stall parking garage and retail space on the first floor. Eide Industries, Inc. was awarded the project to design-build the tensile facade panel system on the southwest elevation of the new office building with pixelated "KEEP GOING" digital graphics mural. The vibrant facade measures 85' 6-1/2" wide x 25' 10-1/2" high with a coverage area of 2,223 square feet.

What is unique or complex about the project?

To showcase how Eide's stunningly bright digital graphics can help transform a dreary area into a festive attitude for any community.

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